In this episode, Colton Calandrella, Co-founder & CEO of Barti Software, shares how their platform is transforming eye care with AI and an all-in-one operating system that unifies practice management, communication, and clinical tools. The conversation explores the slow adoption of technology in optometry, the hidden costs of outdated systems, and how AI can improve efficiency, reduce burnout, and enhance patient care.

Colton highlights innovations like AI-driven documentation, automated marketing tools, clinical chatbots, and an AI receptionist to streamline patient interactions. They also discuss hyper-personalization in care, the full patient journey with Barti, user feedback on ease of use, and what’s ahead for AI in eye care.

Key Takeaways

• Barti Software is an OD-founded company focused on independent optometry

• Many practices still rely on outdated systems

• AI can reduce documentation time and improve efficiency

• Documentation is a major source of doctor burnout

• The platform is designed to be intuitive with minimal training

• Missed calls can lead to lost revenue

• AI scribe features improve speed and accuracy of notes

• AI integration is key to modernizing eye care

Guest Bio

Colton Calandrella is Co-founder & CEO of Barti Software, a VC-backed AI company building practice management solutions for eye care. He previously worked at Bain & Company on product strategy and AI transformation, and earlier taught math in Chicago through Teach For America.

Chapters

00:00 – The Birth of Barti
03:02 – Eye Care Operating Systems
05:47 – Challenges with Legacy Systems
09:00 – Cost of Inefficiency
12:00 – AI in Modern Eye Care
21:14 – AI Innovations
25:55 – Patient Journey with Barti

Further Resources

Learn more:
https://barti.com/
Schedule a demo:
https://barti.com/schedule-a-demo?utm_source=ods-on-facebook&utm_medium=podcast&utm_campaign=odofb-youtube-2026

Connect:
https://www.linkedin.com/in/coltoncalandrella/
https://www.linkedin.com/company/barti/

Follow:
Facebook: facebook.com/bartisoftware
Instagram: https://www.instagram.com/bartisoftware/

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#EyeTalkTech #ODsonTechnology #Optometry #AIinEyeCare #EyeCareInnovation

About the Podcast

Eye.Talk.Tech. explores the intersection of eye care and technology through conversations with industry experts. Hosted by Dr. Griffin Christenson, it’s the flagship series of ODs on Technology. Learn more at www.odsontechnology.com

Disclaimer

This content is for informational purposes only and not medical advice. Always consult a licensed eye care professional. Views expressed are those of the guest and do not constitute endorsements. Technologies discussed may be emerging and should be evaluated with clinical judgment.