Guest Name:
Brandon Uttley - Go For Launch

Guest Intro:
Brandon used to run a web design company and a digital agency and now he's an entrepreneur. He has a great little story about how he got there which had hiccups along the way. Brandon and I reminisce a little bit about being in business and podcasting as well as some tools we use. This is a good show and I hope you enjoy it.

Brandon is the Founder and CEO of Go For Launch, an educational and marketing resource for entrepreneurs. He is also the author of a new #1 Amazon bestselling book, Pod Castaway: My Search for Podcasting Fame and Fortune. Prior to his current role, Brandon co-founded and was CEO of Command Partners, a digital marketing agency. He was also the Co-founder and President of Carbonhouse, Inc., a nationally recognized web design firm. Brandon became an entrepreneur after a successful career working with several top marketing and PR firms.

Topics We Discuss:
Getting intentional about starting a business
The power of having mentors
Good project management system for small business
The challenges of being a solopreneur
Balancing new projects versus current operations: The 70-15-15 split
Scheduling time and blocking time off to focus on your priorities
The process of hiring for greatness
Dealing with the struggle of giving away your own voice
Writing vs. podcasting
Content creation: Overcoming the "shiny object" syndrome
Filtering emails: Brandon's I.V. rule (Interesting or Vital?)
Getting Things Done - delegation, deletion, deferment
Other cool tools Brandon uses daily