The Focus 53 Podcast: Business Systems, People,  Processes

F53-028: 6-Figures By Being Authentic, Different Listening To Your Audience - Merrymaker Sisters


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Carla and Emma Papas - The Merrymaker Sisters

Guest Intro: This is my first duo interview and I can't tell you how excited how I am to have the Merrymaker Sisters, Carla and Emma, on the show. They're actually the first two people that I've met on the Tropical Think Tank conference.

They're passionate entrepreneurs, health and fitness advocates, and health coaches. They have a massive reach of over 200,000 people every month with real food recipes, positive mindset advice, and ways to help you find and follow your bliss. That sounds like something I need.

Throughout their merrymaking journey, they published a healthy cookbook, Make It Merry: A Healthy Cookbook, created a merrymaking club, an online community membership that makes healthy living, podcast hosts of the #MERRYBIZ, where they inspire thousands to live their best life, and they've partnered with some really cool international brands like Reebok, Microsoft, Fitness First, and they inspire like-minded people to get together. They've been featured across international and national media outlets such as Foxtel, mindbodygreen, The Age, and Burgen Australia.

Topics We Discuss: Growing an online community by creating great content posting great recipes Creating The Merrymaker Club, online membership including monthly webinars, meal plans, and training modules How they're able to drive massive traffic into their website: Consistency and Content creation Creating a money-making machine on top of your content machine Some elements of their success: Authenticity, being different, listening to your audience Implementing their best systems and processes in place Giving your podcast guest something to share across their social media profiles Outsourcing their admin work so they become their own growth engine Focusing your efforts on projects that best excite and energize you Trusting your intuition as a critical part of running your business Creating an "ideas" board to keep note of new ideas The value of getting a business coach and surrounding yourself with like-minded people Three must-do things to make a successful partnership: Open communication Listening Respect - Not taking things personally

Books, People, & Resources: The Merrymaker Sisters Make It Merry: A Healthy Cookbook #MERRYBIZ podcast The Merrymaker Club Trello Google Docs Jing - for recording their processes Canva Drip - email automation Latergram - Instagram scheduling Edgar - for Facebook and Twitter OptimizePress - landing page creation XTheme - creating amazing website Slack - for communication CamCard - for checkout pages

Book recommendations: The Heart of Love by Dr. John Demartini The Big Leap by Gay Hendricks Content Machine by Dan Norris Wayne Dyer books

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The Focus 53 Podcast: Business Systems, People,  ProcessesBy Ryan Ayres: Business Coach and Strategist