Did your organic traffic dry up? Thinking Facebook Ads will save you? This episode explains why ads rarely fix a failing business — and what to do instead.

Perfect for coaches and course creators who want consistent leads and sales.

Subscribe for weekly ad strategy tips.

Get the Lead Magnet Mastery course for just $17 at marketingwithatwang.com/leads.

90 Day Facebook Ad Challenge.  You in? 👉 Struggling to get leads? Get Lead Magnet Mastery: The $1K System... just [$27] https://lp.marketingwithatwang.com/lmmv20

👉 Want better marketing help without the fluff? Get The Brutal Truth Marketing Digest ...it’s free. https://inbox.onefocusmarketing.com/btmd

Facebook Ads aren’t dead — but they have changed. 

In this episode, I break down why Facebook Ads feel harder in 2025, what’s still working, and how to fix common mistakes coaches and course creators over 45 are making with ads.

Wonder why your Facebook ads stink while others seem to do everything right? 

Hint: It's not the algorithm, iOS updates, or your Facebook ads strategy - I'm revealing the real reason most lead generation campaigns fail (and how to fix it now).

💡 Create a simple lead magnet in under an hour—and turn it into your first or next $1K. 👉 Get my Lead Magnet Mastery: The $1K System for only [$27] https://lp.marketingwithatwang.com/lmmv20

Struggling to get your Facebook ads to convert? The problem might not be your offer—it’s that you don’t know your real return on ad spend (ROAS) target. In this episode, I’ll show you why chasing a 10x return is unrealistic, and how smart advertisers grow with a 2x–3x ROAS that actually scales. 💡 Create a simple lead magnet in under an hour—and turn it into your first or next $1K.  👉 Get Lead Magnet Mastery: The $1K System for only $27 https://lp.marketingwithatwang.com/lmmv20

Want the Facebook ad launch formula that actually works? 

I'll show you how to run Facebook ads like a pro instead of burning cash like everyone else - this isn't a Facebook ads tutorial, it's the exact 3-phase strategy behind multiple 6-figure launches.

💡 Create a simple lead magnet in under an hour—and turn it into your first or next $1K.

👉 Get my Lead Magnet Mastery: The $1K System for only [$27] 

💡 Get better leads. How to create a simple lead magnet in under an hour—and turn it into your first or next $1K.

👉 Lead Magnet Mastery: The $1K System for only [$27] https://lp.marketingwithatwang.com/lmm1k

If you're avoiding Facebook ads, Instagram ads, and Google ads for your digital marketing strategy, then what’s your plan for lead generation and social media marketing?  I’ve got the solution on this episode  

💡 Create a simple lead magnet in under an hour—and turn it into your first or next $1K. 

👉 Get my Lead Magnet Mastery: The $1K System for only [$27] 

💡 Get better leads. How to create a simple lead magnet in under an hour—and turn it into your first or next $1K.

👉 Lead Magnet Mastery: The $1K System for only [$27] https://lp.marketingwithatwang.com/lmm1k

💰 "How much should I spend on Facebook ads?" - if I had a dollar for every time someone asked me this, I wouldn't need to run Facebook ads!

Look, I get it. You're staring at that budget field wondering if $5 a day is too little or if $50 a day will have you living in a van down by the river. The good news? There's a way to figure this out without drama or guesswork.

👉 In this episode, I'm breaking down: 

✅ How to find your "I can sleep at night" ad budget (hint: don't use grocery money) 

✅ Why most coaches are spending WAY too little on ads and then wondering why they're not working 

✅ The actual math behind profitable campaigns (math doesn't lie, even when you want it to) 

✅ How to scale your budget without having a panic attack every time you check your ad account

Most people get all emotional about their ad spend instead of looking at the cold, hard numbers. But numbers don't have feelings, and your Facebook ads shouldn't either.

💡 Trying to create the perfect lead magnet? STOP already! 👉 Get my Lead Magnet Mastery Course for just $27:

https://lp.marketingwithatwang.com/mastery27

🎧 Subscribe to the Ads with a Twang podcast for weekly, no-fluff ad strategies! 📺 Want more in-depth stuff? I've got videos too: https://www.youtube.com/@marketingwithatwang

🤖 Can AI really create your ads for you? Let’s talk about it. 🤖

With AI tools like ChatGPT, MidJourney, and AI video generators, it’s tempting to think you can automate your entire ad creation process. But do AI-generated ads actually perform well? Not really.

AI can be helpful, but the best ads still need a human touch.

👉 In this episode, I break down:

✅ Why AI-generated ad copy needs heavy editing to sound natural

✅ Why AI images and stock-style graphics don’t build trust

✅ Why personal videos convert better than AI avatars and robotic voices

✅ How to use AI as a tool—without letting it ruin your ads

💡  Trying to create the perfect lead magnet? STOP. 👉 Get my Lead Magnet Mastery Course for just $27: https://lp.marketingwithatwang.com/mastery27

🎧 Subscribe to the Ads with a Twang podcast for weekly ad strategy episodes!

📺 Want more in-depth marketing strategies and ad tutorials? Subscribe on YouTube: https://www.youtube.com/@marketingwithatwang

🚀 Confused about where to run ads? Let’s break it down. 🚀

With so many ad platforms—Facebook, Google, YouTube, LinkedIn, TikTok—it’s easy to feel overwhelmed. The truth is, different platforms work better for different types of businesses.

If you’re a coach, course creator, or consultant, you need an ad strategy that gets leads, builds relationships, and converts at a reasonable cost. That’s why Facebook Ads is the best choice for most coaches and course sellers.

👉 In this episode, I break down:

✅ The pros and cons of major ad platforms (Google, YouTube, LinkedIn, TikTok)

✅ Why Facebook Ads work best for coaches, course creators, and service providers

✅ How to get started with Facebook Ads without wasting money

✅ What makes Facebook cheaper and more effective than most other platforms

💡  Trying to create the perfect lead magnet? STOP. 👉 Get my Lead Magnet Mastery Course for just $27: https://lp.marketingwithatwang.com/mastery27

🎧 Subscribe to the Ads with a Twang podcast for weekly ad strategy episodes!

📺 Want more in-depth marketing strategies and ad tutorials? Subscribe on YouTube: https://www.youtube.com/@marketingwithatwang