As with most of Facebook’s strategy announcements, Thursday’s rebranding formalized a shift that has been underway for years. Zuckerberg already has more than 10,000 people working on augmented and virtual reality projects in its Reality Labs division — roughly twice as many people as are on Twitter’s entire staff — and has said it plans to hire 10,000 more in Europe soon. 

Earlier this week, the company announced that it would spend about $10 billion on metaverse-related investments this year, and it has been acquiring VR startups in what could amount to a metaverse land grab.

There are several types of questions one could ask about this metaverse strategy. The first and most basic is: What is a metaverse, and what will Facebook’s version of one look like? Tune in to the episode to know it all? Asides, what do you think about rebranding and a glorified future? 


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