Facebook Lookalike Audiences are my favorite way to target a cold prospecting audience.

A couple weeks ago, we talked about building "cold" prospecting audiences from Facebook's internal targeting options... and that's great if you don't have any strong custom audiences. But, if you DO have strong custom audiences - like those that we talked about last week - then you definitely want to stick around to learn more about Facebook Lookalike Audiences and how they can benefit your marketing efforts!

Also - grab my FREE Facebook Ads Planner at: MegBrunson.com/plan

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