Facebook privacy concerns have been hot topics this week for 2 big reasons:

(1) Facebook has publicly stepped out to announce that they are shifting the focus of the platform towards avenues that are more private like Messenger or Stories... coupled with the fact that the guy who has been largely responsible for the newsfeed has recently left the company... and rumors are flying that the newsfeed will be gone soon (which would have big implications for businesses)

(2) in light of that announcement, people don't think they have privacy on Facebook as it is (which makes their current initiative eye-roll-worthy) and they believe Facebook is selling their information to advertisers on the regular.

 

Today I'm going to lay it out for you - what advertising and privacy really looks like - and what you should be doing to prepare for these upcoming changes with Facebook & their shift towards private interactions.

 

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• Marketing Monday
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