Facebook Sales Strategies with Kim Walsh Phillips

Facebook Sales Strategies | Episode 267

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“How Not To Be Creepy and Be Really Effective On Facebook”

In this episode, Kim talks about how not be creepy on Facebook. Next, Kim provides some upcoming discussion topics about campaigns and how to adapt these campaign strategies to your needs. 

Key Takeaways!

  • Practice TOM! Trust, Opt-In, and Monetize. Building TRUST first, then asking for the OPT-IN, and then MONETIZE your message! 

    • Upcoming Topics and Campaign Strategies

    1. Ace Campaign - This is when your Facebook marketing is use to drive; Authority, Celebrity, and Expertise, prior to asking for the offer. Offer value first, such as a free download, ebook, an article series, a link to a paper you’ve written, something that is going to establish you as an authority, celebrity and expert! Then your follow up ad with be into an offer that is related to your free material. 
    2. The Big Game - The “Game-ification” of Social Media -  Get people to enter sweepstakes, enter contests, etc. 
    3. The Customer Centric Circle -  This when you make your customer the spotlight of your marketing, testimonial ads, and Q&A with your customers. 
    4. The Publisher Posts - Utilizing your Facebook page to be a publisher, to offer valuable content to drive your audience into blog post or an offer. 
    5. Social Circle -  Getting your best customers to send your ads to their Friends and Family!
    6. Seed & Grow - This is when you do a whisper campaign 
    7. The Onion Campaign - This is when you have many layers to your campaign. Video, Long Form Posts, Lead Ads.
    8. B to B Bravado 

      9. Resources Mentioned in this Episode

      Do Forget To Join Us For A Free Video Training at: http://elitedigitalgroup.com/livecast 

      No B.S. Guide to Direct Response Social Media Marketing -  FREE CHAPTER DOWNLOAD

      http://nobssocialmediabook.com/chapter-download

      Please leave us a review on our show notes page or on iTunes at: 

      http://elitedigitalgroup.com/podcast/

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