Facebook Sales Strategies with Kim Walsh Phillips

Facebook Sales Strategies | Episode 307

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“I Like Big Launches…”

In this episode, Kim talks about supplementing your organic traffic with pay traffic. 

Key Takeaways!

  • Remember that video post you made last week? You are going to turn that organic post into an ad. You are not going to boost it, instead your are going to promote it inside the Facebook ads manager. 
  • Remember this mantra: “Boosting is for Boos and Ads Manager is for Magnetic Money!”
  • Open the Facebook Ads Manager at: facebook.com/adsmanager
  • Click on the green button thats says Create Ad.
  • Choose boost your post - This is different for boost posting, this is boosting your post inside of the ads manager. 
  • Choose your post from the video challenge, and name your campaign. 
  • Then you select your audience - Kim’s favorite audience (warm traffic coming for your website and Facebook fans). Also, send them to cold traffic - Which are friends of fans -  plus interest targeting that matches my audience. 
  • Interest targeting - By the type of magazine. 
  • Interest targeting - By other fan pages they like. 
  • Set your budget - Start with a small 10 dollar per day budget. 
  • Set up tracking - You want to know how many conversions your getting.  
  • You can choose rather you want to advertise on desktop on mobile.
  • Then launch your ad! You want to begin to track your results. If you followed all the steps with the link in the ad. You can now use this as an opt-in to your lead magnet.  

    • Resources Mentioned in this Episode

    Do Forget To Join Us For A Free Video Training at: http://elitedigitalgroup.com/livecast 

    No B.S. Guide to Direct Response Social Media Marketing -  FREE CHAPTER DOWNLOAD

    nobschapter.com

    Please leave us a review on our show notes page or on iTunes at: 

    http://elitedigitalgroup.com/podcast/

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