“Books That Can Help You Create More Effective Content On Facebook” (Part 3)

In this episode, Kim talks about a book suggestion that can help you create more effective content on Facebook: “The 22 Immutable Laws of Branding” by Al Ries & Laura Ries.  

Key Takeaways!

• Another book Suggestion...

• “The 22 Immutable Laws of Branding” by Al Ries & Laura Ries
• • Copyright 2002
  • $14.00 = Kindle and Paperback

• To read Amazon’s book description, checkout the following link:

• https://www.amazon.com/22-Immutable-Laws-Branding/dp/0060007737

• The 22 laws are great...
• • Branding
  • Pairing anecdotes

• They go through each campaign, and examine why each one did or didn’t work. 

• The authors examine companies, such as:
• • Rolex
  • Volvo
  • Heineken

• The foundations, found in this book, are really good marketing. 

• Checkout: nobschapter.com

Resources Mentioned in this Episode

Book - “The 22 Immutable Laws of Branding”: https://www.amazon.com/22-Immutable-Laws-Branding/dp/0060007737

No B.S. Guide to Direct Response Social Media Marketing - FREE CHAPTER DOWNLOAD: nobschapter.com

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