In this episode of Tash Talks TV, Tash sits down with Joel Williams and Adam Wilmshurst, the powerhouse duo behind Fair Forecast, to unpack how they’re disrupting the e-commerce landscape with fixed CPA affiliate marketing – and doing it faster than almost anyone else in the game.

The guys share:

• How being “unhireable” in traditional roles led to building their own success
• Why e-commerce needs a fairer, scalable alternative to Meta and Google ads
• The untapped power of affiliate partnerships and unused publisher inventory
• How they onboarded 45 brands in just a few weeks—with zero external funding
• Why Joel meditates daily and once nearly became an Uber driver on the side
• dam’s drama school background—and how creativity fuels Fair Forecast’s growth

This episode is fast-paced, funny, and brutally honest. 

If you're in the eCom, growth, or performance marketing space, or just love a sharp, no-BS startup story, this one’s for you.