This week we take a look at the National Farmers Federation Data code and how it is helping farmers and tech companies better navigate data governance. 

The NFF’s Data code was designed as a starting point for discussion between the farmer and the service provider about how data will be treated, in order to give producers legal assurances around how their data is going to be used, shared, stored and secured.

Our evokeAG. contributor Oli Madgett explores this issue with Andrea Koch, the chair of the NFF Data Code working group, and Hamish Munro, CEO of PairTree Intelligence, an agnostic and independent dashboarding platform, specialising in integrating data between hardware and software companies. 

We hope you enjoy this conversation.