While some of us buy fresh food from local markets and speak directly to those who produce that food, and many have at least heard of the 100-mile diet, the vast majority of society has little or no contact with farmers and the agricultural industry.

I spoke to Kelly Daynard, Executive Director, and Dave McEachren a Grain Farmer and Board Member, both of Farm & Food Care Ontario to find out more.  Farm & Food Care is a whole-sector coalition made up of representatives from all farming types and associated businesses, and positions itself as the helpful expert on agriculture. The common goal is to build public trust in food and farming.