The JobPod

Fashion Buying - ASOS


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In this episode we talk to Jo, an Assistant Buyer at ASOS.


Things covered:

  • What is a Buyer at ASOS, and how online fashion works
  • The structure of an online fashion platform, Buyers, Designers, Marketing, Finance etc.
  • Best advice for someone considering getting into the fashion or online industry
  • How to get into fashion
  • What type of person this is right for


Have you ever thought “who buys the materials for this brand?” Well, that person, believe it or not, is called a Buyer, and they’re in pretty much all fashion brands.


We talk about what it takes to become a Buyer and what to expect, but also the other roles and positions you can find in ASOS. *Hint – they have over 4000 employees, a buyer is definitely not the only position.


If you like fashion but aren’t too sure what to do in it, give this a listen.


ASOS - https://www.asos.com/


Links for Buyers:

https://nationalcareers.service.gov.uk/job-profiles/retail-buyer

Links for getting into Fashion:

Here’s a really helpful article which The Guardian posted about getting into fashion - https://www.theguardian.com/small-business-network/2013/may/30/get-started-fashion-industry-roundup

Other tips or recommendations – research the structure of a fashion company and begin to roughly understand what each department does. This should get the ball rolling for you!


Questions or comments - [email protected]


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