Hot Buttons

Fashion’s having a metaverse moment


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Join us on November 30 for a live, virtual episode of Climavores. Come ask a question about food, nutrition, and eating for the climate.

We’re checking back in on the metaverse this week with Vogue Business’ senior innovation editor Maghan McDowell. For many, the hype surrounding NFTs, Web3, and the metaverse is beginning to feel overblown. Crypto is still firmly in its winter, and the stock price over at Meta continues to fall as Zuckerberg’s big bet on the metaverse isn’t delivering yet. But in the fashion industry there are signs of real disruption and innovation, with nearly every major luxury brand continuing to invest and partner to establish a presence in the digital realm. Does this mean fashion has just fallen harder for the metaverse? 

Have a question for Christina, Rachel and Shilla? Give us a call at (508) 622-5361.‬ We might feature your voicemail in an upcoming episode.

Resources:  

  • Maghan McDowell’s articles for Vogue Business
  • WWD on how the metaverse may not be the panacea for sustainable fashion 
  • McKinsey on the metaverse and fashion in 2022


    Hot Buttons is a production of Post Script Media. The show is hosted by Christina Binkley, Rachel Kibbe, and Shilla Kim-Parker. Follow the show on Twitter.

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