🎙️ The Digital Collective Podcast Episode Title: Fast Fashion & Marketing: The True Expense Host: Jarika Moon By: Lunar Innovations

In this powerful episode of The Digital Collective, host Jarika Moon unravels the complex threads between fashion, marketing, and the environmental and human cost behind what we wear. From viral TikTok hauls to the dark realities of garment factories, we explore how marketing not only sells clothes—it sells identity, urgency, and cultural norms.

💡 Inside the episode:

Why fast fashion thrives on FOMO and influencer culture

How the industry became the second-largest polluter on Earth

The hidden labor behind $5 shirts

Mental health impacts of overconsumption

Real-world disasters like Rana Plaza and the Aral Sea crisis

Practical solutions: ethical marketing, slow fashion, and conscious consumerism

Backed by statistics, real-life case studies, and bold storytelling, this episode challenges you to rethink your closet—and the systems behind it. Whether you're a marketer, a creator, or a conscious consumer, this episode is your invitation to dress with purpose and market with integrity.

🧵 Fashion is power. Let's wield it wisely.

https://linktr.ee/lunarinnovationsdmarketing