"Built to Scale" eCommerce Show

Fast Growth Fiasco: The Raw $80M Truth Behind our DTC Success (and how we almost lost it all)

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Welcome to this gripping podcast episode—' Fast Growth Fiasco: The Raw $80M Truth Behind Our DTC Success.' Today, strap in as we uncover the rollercoaster ride of our explosive journey, where we scaled to $80 million in record time. But it wasn't all smooth sailing; we teetered on the brink of disaster. From nail-biting market shifts to harrowing payment processor mishaps, learn how we navigated through the chaos and what it truly takes to thrive in the cutthroat world of direct-to-consumer sales. Stay tuned as we reveal our near-catastrophic success story's hard-earned secrets and close calls!

On this episode:

  • Choose a business model that aligns with macro trends and has consistent market demand growth.
  • Focus on markets with low competition to offer something new and build market loyalty.
  • Play to your strengths and use them to create a competitive advantage.
  • Diversify your channels to avoid reliance on one platform.
  • Prepare for challenges and be cautious with resources when starting a business.
  • Fast growth can lead to a period of intense challenges and problem-solving.
  • Payment processor issues can arise for new businesses, causing cash flow problems.
  • Stay persistent and communicate with payment processors to resolve issues. Cash flow is a major challenge for e-commerce businesses, and frozen funds can severely impact operations.
  • Delays in production and fulfillment can lead to unhappy customers and damage the brand's reputation.
  • Founder alignment is crucial for the success of a business, and open communication and vulnerability are key in resolving conflicts.
  • Choosing the right third-party financial firm is important for maintaining clean books and preparing for future growth.
  • Managing expenses and continuously optimizing costs is essential for sustainable growth.

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    "Built to Scale" eCommerce ShowBy Darius Kunca & Justin Gecevicius
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