Since Black Friday is just around the corner, it seemed natural to pick out this topic for today's episode, and explain a little bit about the effects of FOMO, as it is so endearingly called among people. FOMO is as old as marketing and was always used to produce artificial need and want in people. Why ? Because limited edition and exclusives are more desireable and they feed the ego, as much as the pockets of those that use this technique.If you enjoyed this episode, consider liking, subscribing or sharing ! It helps me a lot ! :) However, you watching or hearing this is thanks enough for me ! More on FOMO:Coping with FOMOWhat is FOMO ?