Matt Saunders is a seasoned entrepreneur, author and coach with over 15 years of experience in digital marketing, on an enlightening journey from disillusionment with traditional employment to remarkable success in entrepreneurship. Beginning his career as a Freelance Web Designer, Matt quickly realised the limitations of the traditional 9-5 office job and embraced the freedom of freelancing. However, it wasn't until he discovered his niche in working with small charities that he found direction and passion.

In a candid conversation with Jez, Matt reflects on his journey, highlighting key moments that shaped his career. With a wealth of experience in digital marketing spanning over a decade and a half, Matt shares insights into the importance of mindset, emphasising how a scarcity mindset can hinder progress. His journey underscores the significance of awareness and consciousness in driving personal and professional development.

Moreover, Matt's experiences highlight the importance of embracing discomfort and taking risks to achieve success. From feeling like a cog in the machine to embracing a clear purpose and vision for his business, Matt's story is one of resilience and growth.

Tune in to gain valuable insights from Matt's journey, including the pivotal role of self-reflection, resilience, and community support in navigating the challenges of entrepreneurship.

 Key Topics

• Entrepreneurship provides freedom and the opportunity to do your own thing.
• Having a clear direction and passion is crucial for success.
• Growing up in a working-class family without role models or support can make it challenging to pursue entrepreneurship.
• Niching down and focusing on a specific community or market can lead to increased success and impact.
• Setting boundaries and overcoming fear are essential for personal and business growth. Mindset plays a crucial role in business success. Having a scarcity mindset and feeling like a cog in the machine can hold you back.
• Meeting people from different backgrounds and gaining awareness and consciousness can change your perspective and lead to personal growth.
• Having a clear purpose and vision for your business is essential. It helps you make decisions, set goals, and align your actions with your values.
• Overcoming fear and taking risks is necessary for growth and success. Start before you feel ready and embrace discomfort to move forward.
• Self-reflection, journaling, and seeking support from others can help you navigate challenges and learn from setbacks.
• Books mentioned: 1000 True Fans ; Feel the Fear; Start with Why; E-myth 

 

About Matt Saunders

Matt Saunders is a seasoned professional with over 15 years of experience in digital marketing, coaching, and entrepreneurship. Beginning his career as a Freelance Web Designer, Matt quickly established himself as a proficient developer, working with prestigious organisations like BSkyB and Royal Armouries.

Matt previously founded a Digital Agency to help small charities improve their web presence and branding. Prior to this Matt spearheaded the creation of Beacon, a groundbreaking SaaS product aimed at bridging social media and website activity, showcasing his strategic vision and leadership prowess.

In recent years, Matt has shifted his focus towards coaching and community-building, leveraging his expertise to support freelancers and creatives through his podcast, YouTube channel, and online community. With nearly 15,000 followers in the creative space, Matt continues to inspire and empower others to achieve their full potential.

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