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In Episode 35 I explore the difference between Features and Benefits.
Which is will win the sales race?
(Hint: It's not even close)
What are we selling in spas?
What are our customers really buying?
Why does it matter?
By Trent MundayIn Episode 35 I explore the difference between Features and Benefits.
Which is will win the sales race?
(Hint: It's not even close)
What are we selling in spas?
What are our customers really buying?
Why does it matter?