Second Opinion LIVE!

Feeling Financial Pressure? How Your Practice Can Adjust


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Guest: Karen Zupko
Host: Matt Birnholz, MD
Host: Michael Greenberg, MD

Medical practices across the country are dealing with financial pressures, the likes of which we haven't seen before. It has put a premium on our ability to maximize efficiency while still maintaining the standard of patient care. In many cases, revenues are down, as some patients are forced to adjust to the current economic environment. Those patients who do come in may not be able to pay as quickly as they have in the past, and as a result, you may be planning to put off capital improvements or a new auxillary service until another time. Karen Zupko, president of the national firm Karen Zupko & Associates, answers your practice management questions and speaks with hosts Dr. Michael Greenberg and Dr. Matt Birnholz about a range of current business issues in medicine.

Dr. Greenberg and Dr. Birnholz also riff on an intriguing new British study of innovative ways to improve hand washing rates; they challenge you to reconsider your views on organ donation and pursue a lively debate on the need for science and medicine to add a little style to its substance.

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