Do you ever feel stuck or like you can’t get out of your own way? Lisa Moore, Founder and CEO of Success Tangent, has a suggestion for you: Change up your mindset. This episode of She Turned Entrepreneur is focused on subtle – and not so subtle – shifts we can make in the ways we talk to ourselves or assess business challenges. Lisa and her team at Success Tangent teach solopreneurs, entrepreneurs and small business people of all kinds new approaches to stubborn challenges, whether looking at business development as an iterative process or taking a time-out with watercolors as a neurological channel to creative problem-solving.

Lisa offers a unique methodology based on industrial and organizational psychology research she compiled while completing a master’s degree at Harvard. Her special sauce is the ability to distill metrics and abstract concepts into actionable steps towards realizable goals. She also empowers entrepreneurs at all stages to give themselves a break, step back and really assess strengths, weaknesses and available resources. A path forward is always there – if you deploy that all-important growth mindset. Leveraging her “people operations” skills, Lisa is here to share innovative new strategies designed to help us achieve our goals, both professionally and personally.

You’ll appreciate Lisa’s Top Tips for aspiring entrepreneurs as well as practical strategies for anyone experiencing overwhelm or burnout.

Ready to change your mindset? Get started by booking a free 30-minute consultation here with the code: NewYearNewYou. You can also sign up for Lisa’s newsletter by clicking here. Lisa is also offering newsletter subscribers a free download of her guide, Criticism: Why It Hurts and What to Do About It.

Click here to listen to, rate and review this or previous She Turned Entrepreneur episodes.

Here are key takeaways from the conversation:

• Did you fall into your niche? Or were you led? Probably some of both!

• Entrepreneurs and small businesses need marketing services at affordable price points.

• Want more traction? Acknowledge strengths, define weaknesses, create an action plan.

• A lot of what solopreneurs and entrepreneurs do is iterative, incorporating real-time adjustments as information becomes available.

• Key Advice: Simply try to be a better version of yourself tomorrow than you were today.

• Feeling stuck? Find a creative hobby that can transport you away from business temporarily into a more peaceful, mindful, connected realm.

• Networks and outside opinions can be helpful, but remember that your journey is uniquely your own and not a template of anyone else’s.

• Don’t beat yourself up! If you’re trying, you are succeeding!

• Understand that there will be fallow seasons. It’s just a law of nature that some periods bear more fruit than others.

Here’s a quick look into the episode:

• About Lisa’s “people operations” background in the corporate sector, a return to graduate school and research into “growth mindset” that translated seamlessly as a methodology for businesses negotiating pandemic times.

• While data-driven decision-making is important, Lisa brings a different element with educational content that trains and provides workplace cultures with tools to support a “growth mindset” approach to both evaluations and growth strategy.

• “Mindset” coaching is similar to life coaching, with workshops and trainings available to foster integration.

• Success Tangent’s client base primarily caters to solopreneurs and small businesses that need help getting traction.

• Top Tips for Entrepreneurs:

o Metrics can be discouraging, but remember that they aren’t qualitative.

o Widen the lens you use to evaluate your performance and measure success.

o Recognize what you’re doing well and where you need improvement – then create an action plan that breaks it all down.

o Things that don’t work still have value. Business success is incremental and can require many iterations in order to get the formula right.

• Advice for entrepreneurs who are feeling overwhelmed:

o Step back and take a break.

o There can be a law of diminishing returns at play, so know when to stop.

o Regroup! Step away and do something creative to cleanse the mind.

o Make a list of what’s going well and what isn’t. Then articulate actionable steps to try, execute, adjust, then try again.

o Experimentation over time generally moves every problem towards resolution.

o Don’t succumb to negative self-talk or defeatism. If you’re trying, you’re succeeding.

o Remember: You’re only in competition with yourself.

o Little setbacks are not the end of the world. Keep perspective!

• Neurology tells us: It’s important to let our brains have a rest, recharge and regenerate.

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