In this episode of Beyond Wealth: Success Unscripted with Matt Calnan, we welcome Jana McDonald, the dynamic CEO of Guardian Conservation Corp, a leading full-service emission reduction project developer. Jana shares her journey from a communications major with aspirations of becoming a lawyer to a powerhouse in the carbon market. She delves into the intricacies of carbon credits, emission reduction, and the importance of creating projects that offer both environmental and financial returns.

Listeners will gain insight into the evolving carbon markets, the role of carbon credits, and how Guardian Conservation Corp is making a significant impact by working on disruptive and pioneering projects across various industries. Jana also touches on the importance of resilience and relentless belief in one's vision, especially for women in male-dominated industries. This episode is packed with valuable lessons on leadership, sustainability, and innovation.

Key Points:

• Jana McDonald's background and journey to founding Guardian Conservation Corp

Guest Bio: Jana McDonald is the founder and CEO of Guardian Conservation Corp, based in Calgary, Alberta. She specializes in developing comprehensive emission reduction projects that span from conception to commercialization. With a strong background in business development and oil and gas, Jana brings a unique perspective to the carbon markets, focusing on innovative and first-of-their-kind projects.

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