Mark Duncan, Founder of NU-MARKET Ltd, gives views on food supplement sustainability and transparency in today's edition of Future Food Cast. He also addresses product packaging for a greener environment.

Transparency is gaining popularity as consumers and supply chain stakeholders alike strive for complete disclosure of constituent sources and product manufacture.

NU- Market Ltd is based out of Alberta, Canada is an eco-friendly health supplement brand. Their product is a combination of components that do not contain cornstarch, fructose, or, most importantly, sugar. They only use the best powder for the product's color, such as black carrot and purple potato. The company also seeks the best natural flavor supplies and solely uses stevia as a sweetener.