Did you know funny looking or odd shaped produce are not displayed on grocery store shelves and end up being thrown away for cosmetic reasons causing a huge amount of food waste?

In this episode, we interviewed Daniel Solomon, a serial entrepreneur and the founder of EroeGo, UAE's first ugly-food produce distribution service, to learn how he rescues rejected produce from being wasted and further contributing to the negative impact on the environment.

Eroego is a modern day solution that brings technology to bear to prevent food waste by actually reducing the cost to the customer and providing a value added service delivered right to their door. Discover the fascinating story of Daniel Solomon's Eroego, a story that may be a seed of inspiration for your next big innovation. At SUP, we believe that Sustainability in food = Managing food waste.

Date of recording: April 23rd, 2022.