What happens when you lean into your niche and develop spaces for your community that they’ve been missing? For entrepreneur Jonathan Morris, it's created businesses where customers feel at home.

In this episode, Trademark's Senior Director of Design & Placemaking Cassie King, and Creative Manager Alex Hayes, wrap up their conversation with Jonathan. He shares his inspiration for evolving Hotel Dryce and Fort Worth Barber Shop, and what makes Fort Worth a unique place for business. Plus, how he thinks entrepreneurs can find success in 2023. Spoiler alert: it involves leaning in.

Missed part 1? Listen from the beginning here.

Links:

Hotel Dryce

Fort Worth Barber Shop

Jonathan on Twitter

Self Employed Hosted by Jonathan Morris

Topics:

(0:50) - Does Fort Worth have anything unique to offer for small business owners?

(5:14) - How has travel influenced your palette?

(7:51) - How do you see yourself leaning into your community for mentorship?

(9:20) - Do you have your eye on any other Texas markets?

(10:29) - Jonathan’s love for music and custom playlists

(13:15) - What do you think 2023 will bring for small business owners?