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Filling the Void: Strategies to Overcome the Executive Competency Gap
This week our host Brandi Starr is joined by Abi Williams, Chief Revenue Officer at Lead Not Lag.
Abi has spent 20+ years in Venture Capital and PE-backed companies of varying sizes in the SaaS, B2B space such as Oracle, META, LinkedIn, Pluralsight, Udemy, and Oliva as a revenue leader. She has also excelled in driving sustainable profitability for businesses, improving bottom and top-line revenue performance for scaleups.
Abi’s expertise is focused on three areas. One is Fractional CRO; helping CEOs fill in strategic and tactical GTM voids such as mapping out effective customer engagement processes, optimizing the sales funnel, establishing sales processes and systems to define ICPs and increase operational efficiencies. This also includes improving revenue forecasting and rigor, coaching head of sales, hiring, developing, and retaining top talent to optimize revenue outcomes across go-to-market.
Abi is also experienced in C-Suite and Executive Coaching. By supporting leaders at all levels to lead authentically, compassionately, and effectively, she helps them remove roadblocks to make intelligent and impactful decisions.
As a board member or consultant, Abi supports founders, CEOs, CROs, and other senior leaders create and execute robust GTM strategies spanning sales led, PLG or ecosystem motions.
Abi is currently a member of the European Women on Boards, and an advisor to several start-ups, an ardent keynote and public speaker on topics such as leadership, sustainable revenue growth, building a world-class executive team, DEI, and fostering people-centric cultures for consistent results.
She is the author of the book 10 Traits of Great Leadership That Are Often Overlooked, a playbook for leaders and aspiring leaders who want to be outstanding in their role.
Abi's mantra is: 'see a diamond in every stone and make your environment better than you met it”.
On the couch Brandi and Abi will tackle Filling the Void: Strategies to Overcome the Executive Competency Gap.
Links:
Get in touch with Abi Williams on:
- Lead Not Lag
- 10 Traits of Great Leadership That Are Often Overlooked
Subscribe, listen, and rate/review Revenue Rehab Podcast on Apple Podcasts, Spotify, Google Podcasts , Amazon Music, or iHeart Radio and find more episodes on our website RevenueRehab.live
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By TegritaThis week our host Brandi Starr is joined by Abi Williams, Chief Revenue Officer at Lead Not Lag.
Abi has spent 20+ years in Venture Capital and PE-backed companies of varying sizes in the SaaS, B2B space such as Oracle, META, LinkedIn, Pluralsight, Udemy, and Oliva as a revenue leader. She has also excelled in driving sustainable profitability for businesses, improving bottom and top-line revenue performance for scaleups.
Abi’s expertise is focused on three areas. One is Fractional CRO; helping CEOs fill in strategic and tactical GTM voids such as mapping out effective customer engagement processes, optimizing the sales funnel, establishing sales processes and systems to define ICPs and increase operational efficiencies. This also includes improving revenue forecasting and rigor, coaching head of sales, hiring, developing, and retaining top talent to optimize revenue outcomes across go-to-market.
Abi is also experienced in C-Suite and Executive Coaching. By supporting leaders at all levels to lead authentically, compassionately, and effectively, she helps them remove roadblocks to make intelligent and impactful decisions.
As a board member or consultant, Abi supports founders, CEOs, CROs, and other senior leaders create and execute robust GTM strategies spanning sales led, PLG or ecosystem motions.
Abi is currently a member of the European Women on Boards, and an advisor to several start-ups, an ardent keynote and public speaker on topics such as leadership, sustainable revenue growth, building a world-class executive team, DEI, and fostering people-centric cultures for consistent results.
She is the author of the book 10 Traits of Great Leadership That Are Often Overlooked, a playbook for leaders and aspiring leaders who want to be outstanding in their role.
Abi's mantra is: 'see a diamond in every stone and make your environment better than you met it”.
On the couch Brandi and Abi will tackle Filling the Void: Strategies to Overcome the Executive Competency Gap.
Links:
Get in touch with Abi Williams on:
- Lead Not Lag
- 10 Traits of Great Leadership That Are Often Overlooked
Subscribe, listen, and rate/review Revenue Rehab Podcast on Apple Podcasts, Spotify, Google Podcasts , Amazon Music, or iHeart Radio and find more episodes on our website RevenueRehab.live