🎬 In this eye-opening episode of the FilmmakerLife Podcast, filmmaker and consultant Jeff Deverett reveals why less than 1% of indie films ever recoup their budgets — and what you can do to beat the odds. From the truth about Netflix deals to the real reason most films fail, this conversation dives deep into the business side of filmmaking: marketing, audience building, funding, and distribution. 

Summary

In this conversation, filmmaker and consultant Jeff Deverett discusses the challenges indie filmmakers face in the current landscape, particularly with the rise of streaming platforms. He emphasizes the importance of understanding the business side of filmmaking, including distribution and marketing strategies. Deverett highlights the harsh reality that less than 1% of indie films recoup their budgets and advises filmmakers to set realistic expectations, particularly regarding platforms like Netflix. He also delves into the significance of licensing agreements, key terms in distribution deals, and the growing importance of AVOD platforms for revenue generation. Ultimately, he encourages filmmakers to create a marketing plan and identify their target audience early in the process to increase their chances of success. In this conversation, the speakers delve into the essential aspects of indie filmmaking, emphasizing the importance of understanding the audience, the stark realities of film success rates, and the necessity of business acumen. They discuss the differences between investors and donors, the significance of building credibility as a first-time filmmaker, and the pivotal moments that shape a filmmaker's career. The conversation also highlights the Indie Film Community Initiative, which aims to support filmmakers in navigating the business side of the industry, and touches on upcoming projects including a new podcast and book.


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