The Opinion Brief

Final pre-election rundown with Sam Freedman


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An early release before voters across Britain head to the polls tomorrow for the 2026 local elections and parliamentary elections in Scotland and Wales. 


As the political landscape shifts beneath the feet of the major parties, Luke Tryl is joined by Sam Freedman, elections expert and co-author of the “Comment is Freed” substack, for a rundown of the final predictions and the key stories to watch on the night. 


In this episode, we cover:


  • 2026 election insights: including our most recent polls in Scotland, Wales and England
  • The London boroughs to watch, and which early results will best tell us how bad Labour’s woes are.
  • Which areas could signify a major Reform breakthrough beyond their heartlands? 
  • How much are the Greens winning over Labour’s progressive flank?
  • Scotland’s “meh” election - can the SNP secure a Holyrood majority?
  • Is Plaid or Reform set to top the “change election” in Wales?
  • Green Party momentum: why has Zack Polanski’s approval rating taken a dive and how might it affect tomorrow’s votes?
  • National Treasures: a birthday tribute to Sir David Attenborough and what the public really thinks of British icons.


Subscribe to The Opinion Brief for our special election results edition dropping this Saturday!

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