Inspired by the marvellous work of Simon Sinek, this week successful financial entrepreneur  Bill Bottomley takes us on a journey from a career path with little fulfilment, to directorship of a thriving business that he passionately believes in.

Episode 16 is an episode for all of us, an episode that helps us to reassess where we are and why we do exactly what we do. Throughout the episode Bill discusses the vital importance of:

* Self belief

* Belief in your "mission"

* The positive impact that can have to your internal company culture

* The positive effects it has on your customers and your bottom line

* How this approach builds longevity into your business

* The happiness that can be drawn personally from this kind of approach

Bill is a firm believer in doing the 'right thing', with Lifetime's philanthropical efforts playing a huge role in that business' overall success. This all stems from Bill's solid belief in WHY he turns up to work every day and WHY he conducts himself the way he does.

Links mentioned in the episode:

* Lifetime Financial Management

* Simon Sinek - Start With Why

It's an inspirational episode closed by the usual high quality actionable takeaways that will allow you to begin your own journey of discovery to reveal your true "why".

Don't forget, the more you expect from yourself, the you will excel.