Welcome to our very first The Big Idea Podcast, with digital marketing experts Brian York, Grant Perry and Natalie Eagling.


The Big Idea Podcast will focus on proven results and experiences gained from years of trial and error in direct marketing within The Agora Companies. The focal point of The Big Idea Podcast will always be direct response marketing — bringing you big ideas that will help improve results for your business and accelerate your marketing career.


Today’s podcast will focus on one of the biggest challenges for business owners and marketing directors: finding the right marketing talent.


Equally, there is also a challenge for marketers in finding the right company to work with and convincing them you are the best person for the job.


For business owners and marketing managers, we’ll tell you how to side-step the broken requirement system by sharing a new and innovative way to find the right marketing talent, fit for your business.