Modern Gov Matters

"Find Your Fluffle": Building Gov Comms Relationships with Kara Raftery


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In this episode of Modern Gov Matters, Sarah Loyd chats with Kara Raftery, the dynamic communications and HR manager for the small but vibrant city of Leavenworth, Washington. Kara shares her unique experiences managing a multifaceted role as a team of one, balancing community engagement, crisis management, and innovative initiatives—all while maintaining her sense of humor and resilience.

Key topics:

  • The chaos and creativity of managing a small city’s communications and HR with a 200-item to-do list
  • How Leavenworth balances tourism influx with local quality of life
  • The power of community relationships and the concept of a "fluffle" in government networking
  • Strategies for proactive wildlife management and reducing human-wildlife conflicts
  • The shift toward in-person touchpoints to strengthen community bonds post-COVID
  • Tools and approaches that help Kara work smarter, including the importance of relationships and support networks
  • Advice for newcomers in government communications: build your fluffle and stay persistent

Resources & Links:

  • City of Leavenworth
  • Gitcha Goomsba Up
  • Miracle Town - Creating Leavenworth, Washington
  • Kara Raftery - LinkedIn

Modern Gov Matters is presented by CivAll, powered by Social News Desk. For more episodes, visit moderngovmatters.com.

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Modern Gov MattersBy CivAll