You don’t need to pick a niche — you need to become the niche.

In this powerful episode, I’m breaking down why your niche is not just a marketing label, but a spiritual assignment rooted in your God-given purpose. We’ll dive into how your story, your past struggles, and your unique desires reveal the exact people you’re called to serve.

You’ll learn:

The difference between having a niche vs. being the niche

Why your old self often points to your ideal client

How to discover the people you’re anointed to help

What the Bible says about your purpose and calling

And how to align your business with your testimony

If you’ve been stuck trying to “figure out your niche,” this episode will bring clarity and confidence.

📖 Scripture references: Romans 12:6–7, 2 Corinthians 1:4, Psalm 139:14

👣 Ready to turn your purpose into a business that serves and glorifies God?