The Buy Box Experts Podcast

Finding a Niche Within a Niche with ZonGuru


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Jon Tilley is an avid motorcyclist, Yogi, surfer, and the co-founder and CEO of ZonGuru, an all-in-one SaaS platform for Amazon sellers. ZonGuru uses data visualization and automation to help sellers find the best suppliers, niches, and keywords for their Amazon listings. 

Jon has been selling on Amazon since 2014 and is a regular guest on webinars and podcasts in the Amazon and eBay space. He holds a Post Graduate Honors Degree in Marketing from the University of the Witwatersrand.

In this episode…

With Amazon’s vast and extensive marketplace, it can be hard for new sellers to find the right category and niche to list their products. This, as well the competition coming from large and established Amazon sellers, is requiring smaller brands to be more strategic than ever when building their businesses. 

Luckily, ZonGuru is here to help. This SaaS platform and Amazon tool gives smaller sellers the niches and data visualization they need to create million dollar businesses. 

In this episode, Eric Stopper interviews Jon Tilley, the co-founder and CEO of ZonGuru, about the various ways his company helps Amazon sellers scale their businesses. Jon discusses how to track customer engagement, why you should find a niche within a niche, and how to choose products for long-term success. Stay tuned.

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The Buy Box Experts PodcastBy Joseph Hansen and James Thomson