Finding or spotting opportunity in business or sighting business opportunity is all a function of a PESTEL analytic mind set.

Juxtaposition over economic environment, technology, social life, over regulation, including legal regulatory policy of Government go a long way at retarding, or make growth trajectory for SMEs.

Only those early birds who have knacks, and can quickly spot opportunity takes first advantage of market growth in all society.

Start by

* Identification of pain points.

* Research your market

* Question processes

* Valuation of market size and marketability of the opportunity.

* Relationships between organization’ staff and customers.

* Customer experience management.

All goes a long way?

Not exclusive of available resources and self assessment for capacity and capability.

Whatever, your heart's find doing, start from where you can, as you walk along better tools and ideas will find you.

Like Stella, said “start anyway!”

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