It is quite unusual to find success in the herb market, especially in the previous decades. But Tony Frischknecht proved that with enough motivation and courage, one could make it bit in such a less-explored industry. To get to know your show’s host even more, Tony joins Gary Ross, the Founder and CEO of Essential Extractions in this episode. Tony looks back on his journey from the construction business all the way to the herb industry, and how making the leap allowed him to grow as an entrepreneur. He also discusses his expectations for the future of herb and how it will improve in the following years, especially with the laws softening on it.