Content Intel sits down with <a href="https://www.linkedin.com/in/markraffan/" rel="noreferrer noopener" target="_blank">Mark Raffan</a>, the Founder & CEO of <a href="https://www.contentcallout.com/" rel="noreferrer noopener" target="_blank">Content Callout</a>, who will be discussing how B2B brands are jumping on the influencer train in an effort to reach new audiences, educate and increase credibility. How can it be done? And how can it be done, right?

Content Intel sits down with Mark Raffan, the Founder & CEO of Content Callout, who will be discussing how B2B brands are jumping on the influencer train in an effort to reach new audiences, educate and increase credibility. How can it be done? And how can it be done, right?

Content Intel sits down with <a href="https://www.linkedin.com/in/markraffan/" rel="noopener noreferrer">Mark Raffan</a>, the Founder &amp; CEO of <a href="https://www.contentcallout.com/" rel="noopener noreferrer">Content Callout</a>, who will be discussing how B2B brands are jumping on the influencer train in an effort to reach new audiences, educate and increase credibility. How can it be done? And how can it be done, right?

Finding the right evangelist for your B2B brand

This is your one-stop-shop for all things content, experimentation and B2B commerce. We discuss and interview top experts, both in-house as well as outside guests, in the B2B, content and testing industries. We will also explore how companies can captivate their audiences, convert new buyers, and drive long-term customer loyalty by leveraging experimentation to generate successful content creation. If you’re looking for actionable insights to up your B2B content strategy or experimentation game, get more creative, and be more empowered to drive revenue, you’ve come to the right place.

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Finding the right evangelist for your B2B brand

Finding the right evangelist for your B2B brand