Jared Robin, Co-Founder of RevGenius, reflects on 2023's lessons, acknowledging the challenges of premature sales hiring and the importance of managing expectations as a founder. Looking ahead to 2024, Jared discusses RevGenius' innovative 'Next' campaign, aimed at spotlighting emerging B2B SaaS influencers across social and community channels. Jared outlines his strategic budget allocations for revenue growth, focusing on community, founder, brand, customer, and marketing initiatives.

• About the Pioneer > 00:51
• Biggest Challenge > 06:21
• Looking Forward > 09:48
• 100 Pennies > 15:32
• Final Thoughts > 20:28

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About this Pioneer

Helping Founders & GTM Leaders Go-to-Market Collaboratively.

- Grew RevGenius from 0-40k members in 3 yrs

- Scaled from 0- 7 figs in $$$

- Throw a digital conference w > 5k registrants

- I help SaaS brands scale w community 

- I advise a dozen or more startups

- I talk w GTM leaders on Revenue Today Podcast

Before RevGenius

- Scaled from 0-7 figs in $$$ at 2 startups

- I built a fashion mag w 10k monthly readers