Pitch the wrong reporter or publication, and your story won’t see the light of day.

It’s critical that you find a writer who’s a good fit for the business you’re building and the audience you’re seeking.

The goal isn’t just to secure positive coverage, because no one will believe it; startups are tough.

Here we’ll discuss how to find the publication and reporter who understands you and can tell the story that aligns with your objectives.

For example, if you’re aiming to reach teens, parents, or Chief Information Officers, you’ll have very different target publications. | To read full story, visit https://startuparound.com/read/1578081609.7826254/Finding-the-right-reporter-to-cover-your-startup-–-TechCrunch?ref=audio_experience