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Finding Your Niche, Balancing Technology and Navigating the Events Industry with Liz Caruso
Welcome to another exciting episode of Top Three Thursday podcast!
This week, we have a special treat for you as we sit down with the incredible Liz Caruso: an Event Strategist, Consultant and Speaker.
She has helped countless thought leaders grow their audience and sell their products through in-person, virtual, and hybrid events. Liz is a big-picture person—passionate about tying events into an overall sales and marketing strategy and being efficient at every point of the process.
Her accolades include being featured as one of Eventex’s 50 Most Innovative Virtual Meeting Planners, on Successful Meetings' list of 25 Most Influential People in the Meetings Industry, and among the Top 5 Women in Event Tech.
Hosted by Chris Starkey, this episode dives into Liz's accidental start in event planning, the evolution of her brands, and her insights on the impact of technology and AI in the industry.
Expect an engaging discussion on the benefits and risks of hosting your own events, the power of saying no, and tips for building meaningful connections.
Plus, get ready for invaluable advice on developing into a leader in the event industry and the importance of staying curious and rooted in everyday needs.
Catch Liz online at @lizkingevents or as the host of the podcast “Cut the Sh*t, cue the Genius”
Key Takeaways
(00:00) Networking and attendee perspective crucial in event planning.
(04:19) Liz’s journey from Twitter handle to event company.
(08:51) Embracing opportunities and collaboration in professional life.
(11:18) Cultivating diverse relationships for unexpected opportunities.
(15:43) Identifying and exploiting your unique skills.
(17:30) Leveraging your strengths and partnering for success.
(20:49) Discovering passion for events can lead to success.
(23:44) Showcasing our work to potential clients reaps benefits.
(27:15) Give outside industry for authentic brand building.
Resources Mentioned
Liz King Events
- https://www.linkedin.com/company/liz-king-events/
“Cut the Sh*t, cue the Genius” Podcast
- https://dahliaplus.com/cue-the-genius/
- https://www.youtube.com/@cuethegenius
Techsytalk
- https://techsytalk.com
YourHappyMess
- http://yourhappymess.com
#eventplanning #TechTips #LizCaruso #StayRooted #FutureOfEvents #lizkingevents #techystalk #aimarketingtrends #eventmanagment
View all episodes
By Imprint Group
5
33 ratings
Welcome to another exciting episode of Top Three Thursday podcast!
This week, we have a special treat for you as we sit down with the incredible Liz Caruso: an Event Strategist, Consultant and Speaker.
She has helped countless thought leaders grow their audience and sell their products through in-person, virtual, and hybrid events. Liz is a big-picture person—passionate about tying events into an overall sales and marketing strategy and being efficient at every point of the process.
Her accolades include being featured as one of Eventex’s 50 Most Innovative Virtual Meeting Planners, on Successful Meetings' list of 25 Most Influential People in the Meetings Industry, and among the Top 5 Women in Event Tech.
Hosted by Chris Starkey, this episode dives into Liz's accidental start in event planning, the evolution of her brands, and her insights on the impact of technology and AI in the industry.
Expect an engaging discussion on the benefits and risks of hosting your own events, the power of saying no, and tips for building meaningful connections.
Plus, get ready for invaluable advice on developing into a leader in the event industry and the importance of staying curious and rooted in everyday needs.
Catch Liz online at @lizkingevents or as the host of the podcast “Cut the Sh*t, cue the Genius”
Key Takeaways
(00:00) Networking and attendee perspective crucial in event planning.
(04:19) Liz’s journey from Twitter handle to event company.
(08:51) Embracing opportunities and collaboration in professional life.
(11:18) Cultivating diverse relationships for unexpected opportunities.
(15:43) Identifying and exploiting your unique skills.
(17:30) Leveraging your strengths and partnering for success.
(20:49) Discovering passion for events can lead to success.
(23:44) Showcasing our work to potential clients reaps benefits.
(27:15) Give outside industry for authentic brand building.
Resources Mentioned
Liz King Events
- https://www.linkedin.com/company/liz-king-events/
“Cut the Sh*t, cue the Genius” Podcast
- https://dahliaplus.com/cue-the-genius/
- https://www.youtube.com/@cuethegenius
Techsytalk
- https://techsytalk.com
YourHappyMess
- http://yourhappymess.com
#eventplanning #TechTips #LizCaruso #StayRooted #FutureOfEvents #lizkingevents #techystalk #aimarketingtrends #eventmanagment