Note: Beginning in August 2006, we will no longer publish our feed at LibSyn. Please resubscribe at <a href="http://www.forimmediaterelease.biz/">http://www.forimmediaterelease.biz</a>. Our conversation partner is Max Kalehoff, vice president of Marketing for Nielsen BuzzMetrics. Max explores the issues and advances in measuring the impact of social media and word-of-mouth marketing.

Note: Beginning in August 2006, we will no longer publish our feed at LibSyn. Please resubscribe at http://www.forimmediaterelease.biz. Our conversation partner is Max Kalehoff, vice president of Marketing for Nielsen BuzzMetrics. Max explores the issues and advances in measuring the impact of social media and word-of-mouth marketing.

Note: Beginning in August 2006, we will no longer publish our feed at LibSyn. Please resubscribe at <a href="http://www.forimmediaterelease.biz/" rel="noopener noreferrer">http://www.forimmediaterelease.biz</a>. Our conversation partner is Max Kalehoff, vice president of Marketing for Nielsen BuzzMetrics. Max explores the issues and advances in measuring the impact of social media and word-of-mouth marketing.

FIR Interview - Max Kalehoff, Marketing VP, Nielsen BuzzMetrics - July 11, 2006

For Immediate Release is co-hosted by Neville Hobson, based in Wokingham, Berkshire, England, and Shel Holtz, based in Concord, California, USA. Hobson and Holtz are two seasoned communications professionals who believe they have something to say.

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FIR Interview - Max Kalehoff, Marketing VP, Nielsen BuzzMetrics - July 11, 2006

FIR Interview - Max Kalehoff, Marketing VP, Nielsen BuzzMetrics - July 11, 2006