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FIR Interview: Steve Rubel on AI, Media Analytics, and the Future of PR
In this FIR Interview, Steve joins Neville Hobson and Shel Holtz - for the fifth time in an FIR Interview - to discuss the role of AI in modern communication, how data-driven storytelling is transforming PR, and why agencies must adapt to survive in an AI-driven industry.
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By Neville Hobson and Shel HoltzIn this FIR Interview, Steve joins Neville Hobson and Shel Holtz - for the fifth time in an FIR Interview - to discuss the role of AI in modern communication, how data-driven storytelling is transforming PR, and why agencies must adapt to survive in an AI-driven industry.