Shiv Gupta left a safe career in ad tech to start U of Digital, a training company helping the industry keep up with constant change. In this episode of Day One Diaries, Shiv shares how he focused hard from day one, learned to ignore distractions, and why his rule is to "fire yourself often", stepping aside each year to take on the next challenge. Check out www.uof.digital to learn more about U of Digital can do for you.