In this podcast, Eurie Kim, WG’09, speaks about her road to venture as a partner at Forerunner Ventures. In this candid, hilarious, and wide-ranging discussion, hear Eurie explain:

-How the development of social media as marketing platforms lead to DTC success

-How the trust of technology accelerated customer expectations

-What the initial pitch of unicorn company Away looked like

-The traits she is looking for in a founder—and what it means to be “magnetic”

-How to weigh the passion of an endeavor vs the numbers and metrics

-A simple example of how to extend a brand

-How she initially raised funds for Forerunner Ventures