What do you do when a $400,000 "cannonball" results in zero sales?

In this episode of The (Legit) L.G.E.T. Mindset™ Podcast, host Curtis McCullom sits down with Drew Allen, President and CEO of Grace Technologies. Drew provides a masterclass in navigating the high-stakes world of second-generation family business and industrial innovation, sharing the "scar tissue" he earned from one of his most expensive business failures.

We explore the transformative concept of "Firing Bullets, Not Cannonballs"—a strategy that allows leaders to iterate, find their target, and de-risk growth before committing massive resources. If you’ve ever felt the pressure to launch big or felt "shackled" by a past mistake, this conversation is for you.

• The $400,000 "Cricket" Moment: Why Drew's biggest product failure became his most valuable lesson in market validation.
• Bullets vs. Cannonballs: How to test ideas with small, low-risk "bullets" before launching the "cannonballs" that can sink a ship.
• The Danger of the "Bad Position": Why strategic decisions made with your back against the wall are almost always the wrong ones.
• The Skill of Forgiveness: Why letting go of past failures is a prerequisite for future success and team trust.
• Youthful Knowing vs. Earned Wisdom: Drew’s journey from thinking he had all the answers to realizing the power is in the process.

About Our Guest:

Drew Allen is the President and CEO of Grace Technologies, a leader in electrical safety and predictive maintenance. Under his leadership, the company has expanded into new markets by merging advanced hardware with intelligent software.

Connect with Drew Allen:

• LinkedIn: Drew Allen
• Website: gracetechnologies.com

Connect with Curtis McCullom:

• Work with Curtis: BespokeHumanPotentialCoaching.com
• Follow the Podcast: The (Legit) L.G.E.T. Mindset™

If this episode helped you rethink your approach to growth, please leave a review and share it with a fellow leader or entrepreneur!