Dan and Ezra share notes on their early advertising efforts on Facebook, Amazon and Reddit. The results? Meh.

Links:

Barbara Jane Probst: What Makes Readers Give an Unknown Author a Chance?

https://janefriedman.com/give-unknown-author-chance/

Reddit Ad Statistics 2025 from Marketing LTB

https://marketingltb.com/blog/statistics/reddit-ads-statistics/

Jannee' Butterfield: The Silent Bestseller: How Some Self-Publisherd Books Thrive Without Viral Marketing

https://janefriedman.com/the-silent-bestseller-how-some-self-published-books-thrive-without-viral-marketing/