A conversation with Colleen Rose Florals - a New York–based florist in her first year of going full-time—someone who built her business largely through social media and turned it into a real career faster than most people expect.We talk about what that actually looked like behind the scenes—from figuring out pricing and navigating burnout, to the pressure of turning something creative into a job.This is a really honest look at the early stages of building a floral business, and all the uncertainty, growth, and self-doubt that can come with it.

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