In this episode, Kevin Kartchner shares his insights on how to find your ideal client and reach them effectively. He emphasizes the importance of understanding your target audience, and provides practical tips for identifying their demographics, psychographics, and online behaviors.

One of his key takeaways is that you don't have to chase after customers - you can attract them by setting up kiosks and ads where they already are. Kevin provides examples of companies like McDonald's and Explore, who focus on reaching their target audience by going where they are naturally. By doing so, you can save time, effort, and money on outreach strategies that may not be effective.

If you're looking to grow your business and increase your customer base, this video is a must-watch. Kevin's advice is actionable and easy to implement, and can help you achieve better results with less effort. Don't miss out on this opportunity to learn from a seasoned entrepreneur and take your business to the next level!

To order Kevin's book please visit https://bit.ly/FreeFamBook Hi! I’m Kevin Kartchner, and after repeatedly selling 10’s of millions of dollars year after year and creating my dream lifestyle, in my heart I realized there were people around me who could also have THEIR dream lifestyle too, if I just shared what I knew. Thus the Fight Against Mediocrity or FAM, was born.