In this episode of Founders, Future, with host Ammar Elm, Motty Chen, founder of Back on Track – Business Coaching, reveals why alignment—between people, purpose, and strategy—is the foundation for lasting business success. Motty shares his philosophy on coaching leadership teams, emphasizing quality over quantity in client relationships and how he scales impact through a network of trusted coaches while maintaining high standards.

The conversation delves into Motty’s ethical approach to marketing, including his trust-based sales process and educational LinkedIn content that fosters genuine engagement. He also opens up about the challenges of balancing multiple roles as a founder and his vision to help entrepreneurs prioritize alignment early—avoiding the pitfalls of misaligned growth—making this a must-listen for leaders focused on intentional, purpose-driven scaling.