Today, we continue our series exploring Tiffany DaSilva’s Flowjo Growth Hacking Box. This tip covers conversion and turning prospects into sales. The key? Drip campaigns.

Drip campaigns are like an automated salesperson sending emails on a schedule to customers or prospects. These emails guide your contact to:

a first purchase

a new product

an affiliate service or product

We currently use a drip campaign for our site Equipment for Podcasting. When a reader signs up to learn more, they’ll receive a series of emails that will help them find out what they need, and I benefit through affiliate links in the process.

You can check out the innovative Flowjo Growth Hacking Box and learn more at Creative Marketing Brief.